Company Profile

Haptic

  • Startup

New York, NY
United States
Haptic

About Us

Haptic is a pioneer in haptic navigation technology, transforming navigation with our HapticNav SDK. Our technology delivers effortless, intuitive guidance through vibrational feedback. We advance solutions across diverse sectors, including but not limited to ridesharing, aviation, and public transportation. Committed to enhancing accessibility, we ensure seamless navigation for all.

Founders Bio

Kevin Yoo is the CEO and co-founder of Haptic, a company at the forefront of developing touch-based navigation products. With a degree in Industrial and Product Design from Pratt Institute and over nine years of experience, he is dedicated to creating intuitive and impactful solutions for diverse audiences. His work focuses on leveraging technology to improve user interactions and experiences.

Origin Story

Haptic was inspired when a close colleague of the company became blind after a car accident and struggled mightily with standard navigation apps. Motivated to improve accessibility, Haptic developed and patented vibrational navigation technology. A major milestone was helping a blind runner complete the NYC marathon unassisted using only Haptic technology.

Product Overview