About
Falkin builds digital safety tools that help people avoid scams before money is lost. Consumers can quickly check suspicious messages, offers, or payment requests and receive clear guidance.
Falkin partners with banks and trusted organizations to bring scam protection directly into the platforms people use every day.
Founders Bio
Joel and Boaz have known each other for more than a decade and previously worked together building companies in international lending, payments, and embedded financial technology.
They co-founded Falkin to bring greater safety to the digital world. Joel leads partnerships and growth, while Boaz leads product and technology, developing tools that help people detect scams earlier.
Origin Story
FALKIN began after a close family member fell victim to a bank impersonation scam that started with a simple text message. Seeing the financial and emotional impact firsthand, Joel and Boaz realized how easily anyone could be targeted.
They set out to build tools that help people pause, verify, and stay safe in the moments when trust matters most.
Product Overview